The Rally Hotel at McGregor Square, the Mile High City’s newest LoDo hotel and monument to the irrepressible Colorado soul. More than just a place to stay, The Rally is located at Denver’s new downtown playground, McGregor Square. Adjacent to Coors Field, home of the Colorado Rockies, this entertainment destination features some of the city’s best restaurants and retail, plus a circular plaza with a stadium-sized LED screen.
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Creative Goals
The Rally Hotel was built specifically for catering to travelers seeking more than just a nice stay. Located across the street from Coors Field in downtown Denver, The Rally was designed to accommodate & support large crowds attending sporting events or other activities in the immediate neighborhood.
As the epicenter for all kinds of fun activities beyond just sporting events,…….
Driving traffic
Throughout the user-journey, we’ve incorporated a variety of opportunities for users to move from the “Search & Discover” mindset to “Qualifying a purchase” to “Conversion”. Each step of the way, we drive users forward with clear & well-organized calls-to-action along with personalization techniques that ensure guests are viewing relevant content and the right time.
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